Mansur Gavriel x AZIONE
Mansur Gavriel x AZIONE
Mansur Gavriel x AZIONE
Mansur Gavriel x AZIONE
Mansur Gavriel x AZIONE
Dreamt up in New York, specially crafted in Italy
Work Type
What We Did
Mansur Gavriel brand launched with an “it” bucket bag and started a revolution of arts meets fashion, taking inspiration from modern silhouettes paired with fine Italian leathers. Our team was tasked with creating new energy in a brand that was at a turning point in their journey.
Through creative partnerships, out-of-the-box experiential events, celebrity and influencer seeding and meaningful brand storytelling, we helped catapult the brand back into the forefront of conversation.
From NYFW takeovers with top street-style stars to instant sell-out collaborations like Mansur Gavriel x Veja, we were a critical partner in creatively shaping the message and curating where and how showed up across PR and social media.
What We Did
Mansur Gavriel brand launched with an “it” bucket bag and started a revolution of arts meets fashion, taking inspiration from modern silhouettes paired with fine Italian leathers. Our team was tasked with creating new energy in a brand that was at a turning point in their journey.
Through creative partnerships, out-of-the-box experiential events, celebrity and influencer seeding and meaningful brand storytelling, we helped catapult the brand back into the forefront of conversation.
From NYFW takeovers with top street-style stars to instant sell-out collaborations like Mansur Gavriel x Veja, we were a critical partner in creatively shaping the message and curating where and how showed up across PR and social media.
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